This video is not an effort to bring about change. I doubt if such a video truly exists. My idea was, for a generation that heads to shopping malls to celebrate New Years, measuring the amount of fun they had by the number of things they bought in sales, to give them some food for thought. If one person could spend 4.24 minutes of his day watching the entire video, and spend some time on thinking about it, I have fulfilled more than I had imagined. I plan on creating a series of videos and sharing links that I think can contribute to bringing about some change. This is but the beginning.

Written, shot, composited and edited by Shridhar Sudhir. A student at College of Art, Delhi.